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Why Businesswomen Should Embrace Their Inner Sofia Vergara

There’s more to Sofia Vergara, the top-earning actress on television for three years running, than meets the eye, says executive and business coach Debora McLaughlin. “She’s a wildly successful [...]

Why You Shouldn’t Leave Your Social Media To Young Friends or Family Members

It’s true that millennials are massive users of social media, but does that mean any young friend or family member has the background to be enlisted to give your business’ social media campaign [...]

Ontario, It’s Your Move: Stay Calm. Price Carbon. And Drive on.

The Europeans started it. Australia was in, then out. South Korea went ahead, along with Japan. Mexico and Brazil are mulling it over, as are Turkey, Chile and Thailand. Even China’s in – having [...]

Getting More Revenue Will Change Your Company

Some time ago, I explored the importance of consistent, managed top-line growth. It’s important for any company intent on viability and vitality, but particularly so for companies preparing for a [...]

You Need a New Sales Strategy To Beat the Competition

Top-line growth is where it is at for all companies.  The fact is that it’s rare, precisely because it’s difficult.  Astute managers armed with spreadsheets can financially engineer any [...]

Leadership 101 – Don’t Plan Alone

Having been in Executive leadership and sales management for many years, I was quite accustomed to someone higher up asking for more of something. Most of the time it was more revenues, but it [...]

How to Create Content That Drives Traffic For Years

Do you have content that keeps driving traffic to your site for months or even years? Evergreen content is the kind that never goes out of style because the information stands the test of [...]

Two Sides of the Coin: The Pros and Cons of a Weaker Dollar

Since July 2014, the Canadian dollar has lost roughly 15 per cent of its value against its U.S. counterpart. The rapid pace of decline has taken many by surprise. The loonie’s descent is [...]

Growing the “Perfect Business” – Competitive Advantage in an Intangible World

Businesses emerge to fill a need in a marketplace.  This article showcases two different solutions to a common problem.  That these two businesses (and many others) can exist, flourish even, is [...]

Will the Low Canadian Dollar aid in A Resurgent Auto Industry?

The monumental decline in oil prices during the past few months has wreaked havoc on the Canadian oil and gas industry as well as having a major impact on the devalued dollar. However, other [...]

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