Features » September 15

Pay-For-Performance Trend in PR Continues To Gain Ground

Becoming known as an expert in your field remains as important as ever for promoting a product or service, but many businesses and professionals want to make sure they achieve their public [...]

Mixing the Perfect Sales Cocktail

Sales can be complicated. Whether you’re a career sales professional or just starting your first sales job, being a good salesperson can be frustrating and complex. Different factors contribute [...]

Conversation: An Operating System to Talk About

You may not realize it, but your organization is home to an incredibly powerful operating system (O/S). Think outside the realm of technology. What has the potential to engage and energize your [...]

Who is Your Chief Sales Officer?

When I am introduced to a company for the first time, I quickly try and figure out who is responsible for sales. It might sound like a simple question, but the answer, often complex, can [...]

Non-profits: It’s Time to Claim Social Enterprise

The term “social enterprise” is everywhere these days. And it’s no surprise. While there’s been a long tradition of social impact work in the non-profit sector, there’s a growing wave who want to [...]

The Battle for 24 Sussex

It’s often said the most important election in a country’s history is always the next one. With that being the case, October 19 will be a crucial date. That is when Canadians go to the polls to [...]

Case Study: Sales pipeline Grows to $1.45M In Seven Months on LinkedIn

Lori Carr didn’t have to think long about the impact that Top Dog Social Media and Melonie Dodaro have had on her sales efforts. “I keep track,” Lori said. “I’ve had 26 conversations with [...]

What’s Your Brand Challenge

Are you in the process of creating or managing a corporate or a personal brand? Do you want to learn as much as possible to succeed? We spoke with Boris Tsimerinov, a seasoned investment banker [...]