Business in Action » Communications

Starting Your Own LinkedIn Group

It is a well know fact that clients buy from people and businesses that they ‘know, like and trust”. This is especially important when you are taking about professional services. A [...]

The Quantification of Social Performance

MacCormick a Toronto-based management consultancy dedicated to Corporate Social Responsibility (CSR) in the mining industry recently launched Canada’s first-ever index of socially [...]

Legal: Risk in a Social Media Policy

Social media should no longer be mysterious. Even as new platforms emerge and existing ones evolve, the foundational principles that animate most every iteration of social media remain constant. [...]

Seven Important Lessons In Social Media Etiquette

Are you often worried about making mistakes on social media platforms and unsure of the appropriate social etiquette? Do you know that each social media platform has it’s own set of [...]

Verizon Not Coming to Canada – For Now… But Others May Be on the Horizon

It no doubt came as a huge sigh of relief to Rogers, Bell and TELUS when Verizon Communications formally announced they would not be seeking to enter the Canadian market due almost exclusively to [...]

What’s Next for Microsoft After Nokia Purchase?

Microsoft was once the largest company in the world. In fact, it was the first company ever to have a market valuation of $600 billion. But that was more than a decade ago when it dominated the [...]

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