Magna’s SmartAccess Power Door System Hits the Market in Style
- Complete power door system with first-to-market HaptronikTM motion control
- Market debut on Ferrari Purosangue
- Redefines the consumer access experience
AURORA, Ontario, March 07, 2023 (GLOBE NEWSWIRE) — Magna is revolutionizing vehicle access experiences with the launch of its SmartAccessTM power door system on the opposing rear doors of the Ferrari Purosangue. The complete system includes Magna’s power door drive unit, SmartLatchTM with cinch actuator and first-to-market integrated HaptronikTM software.
HaptronikTM is an innovative motion control software that enhances the tactile feel of door movement, enabling effortless opening and closing. It can detect when the vehicle is parked on a curb or a hill and automatically adapts the gravitational force so that opening and closing remains smooth in these conditions. It also includes anti-slam and wind catch features.
“As an industry leader in advanced mechatronic systems, we are excited to bring one of our most innovative solutions to market,” said Jeff Hunt, President of Magna Mechatronics, Mirrors and Lighting. “By combining our mechanical expertise with our advanced software capabilities, we have been able to reimagine traditional vehicle access and offer a unique and more luxurious experience when entering the Purosangue.”
The system will launch with several other Asian and North American automakers in 2023. SmartAccessTM can also offer a host of additional consumer-related features including:
- Ability to customize the door feel to specific consumer desires,
- Gesture control allowing the wave of a hand to open or close the side door,
- Non-contact obstacle detection where the side doors can sense a post or adjacent vehicle and stop the door in a controlled manner, and
- Keypad for seamless keyless entry.
New Mobility, Distinction & Experience, Mechatronics, SmartAccess, Haptronik, Product & Technology
Louis Tonelli, Vice-President, Investor Relations
[email protected], 905.726.7035
Tracy Fuerst, Vice President, Corporate Communications & PR
[email protected], 248.761.7004
Magna is more than one of the world’s largest suppliers in the automotive space. We are a mobility technology company with a global, entrepreneurial-minded team of 168,000 employees and an organizational structure designed to innovate like a startup. With 65+ years of expertise, and a systems approach to design, engineering and manufacturing that touches nearly every aspect of the vehicle, we are positioned to support advancing mobility in a transforming industry. Our global network includes 343 manufacturing operations and 88 product development, engineering and sales centres spanning 29 countries.
For further information about Magna (NYSE:MGA; TSX:MG) please visit www.magna.com or follow us on social.
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