StoreForce Names Dave Bunce as Vice President of Sales

TORONTO, ON–(Marketwired – November 20, 2017) – StoreForce, the global leader in Store Performance and Labor Management for Specialty Retail, announced that it has named Dave Bunce as its new Vice President of Sales. Bunce brings significant leadership in building high performing sales teams along with vast industry experience in the Retail workforce management space.

“As we continue to grow rapidly in the Specialty Retail market, we are excited to add Dave’s business leadership and expertise to help us accelerate our growth and customer success objectives,” said Dave Loat, President of StoreForce.

Bunce has over 10 years of experience leading sales teams, most notably leading CML Emergency Services’ growth from $12M to $48M with a successful exit over a five-year span. Additionally, he brings the experience of over 10 years of major account sales and sales leadership roles in the Retail WFM industry at companies such as Workbrain/Infor, Reflexis, and Kronos.

“I am delighted to join StoreForce, which I view as the best kept secret in Retail technology. Although WFM is an integrated component of the StoreForce suite, the larger part of the game-changing solution is all about driving sales performance for specialty retailers by systematically helping the store leaders execute on increasing conversion, basket size, and ultimately, visit value. I have never in my career seen such advocacy and excitement from a customer base about the business results that an application delivers to their top line. This speaks to both the powerful benefits the system offers as well as StoreForce’s complete commitment to their customers’ success,” said Bunce.

He continued, “What really attracted me to StoreForce is the leadership team’s deep domain experience in Specialty Retail, the strength and differentiation of the product and their impressive and rapidly growing list of global Specialty Retail clients. I look forward to contributing to StoreForce’s continued global growth.”

About StoreForce

A Specialty Retailer will do more than 50% of their brick and mortar business in their top 20 open hours. StoreForce helps Specialty Retailers outperform these hours. StoreForce is an integrated scheduling, real-time performance management, and store execution solution. It gives Specialty Retailers the power to run and measure effective Salesfloor Leadership, Target Management, and Traffic-based Schedule Optimization Programs, and so much more. StoreForce is purpose-built for Specialty retail, not compromising on functionality or form to service any other vertical. The StoreForce Retailer is prepared for the future of brick and mortar retail. To learn more, visit

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